I got a kick out of this AM's WSJ about companies fibbing their age to appear more hip. I've often tried to pen when Bridge as we know it came about. In 2007, I created Bridge's Smart Product syncing service. (We started with a whopping 8 brands and 2 retailers using this service! Today we have 120 brands and 260 retailers sharing products via syncing.) In 2011, we created the template store and gift registry that today 95% of clients use to sell products and host gift registries. I think that 2011 is a more comprehensive date for Bridge's founding, but maybe that's just me trying to be hip. :)
A special thanks for Tim Kutz at DeVine Corp for volunteering to be the guinea pig in sharing his company's products in 2007.